Look Your Best in the New Year With These Top Local Beauty Products

shop local January

These must-have products from Bay Area brands and shops will keep you looking good from head to toe.

Sexy Glow Shimmer Powder; $36

margartia cosmetics

Margarita Cosmetics, Tiburon

This versatile shimmer powder from Moscow- and Marin County-trained beauty and skincare expert Margo Martynko can be used on its own or mixed with lotion.

Helix AM/PM Eye Gel; $52

helix am eye gel

Volition, Sausalito

Formulated with an age-defying combination of peptides and allantoin, this hybrid eye gel-cream smooths skin and acts as a primer for under-eye concealer application.

Bare Hands Dry Gloss Manicure Kit; $39

ayla beauty bare hands manicure kit

Ayla Beauty, San Francisco

A simple, chic way to achieve a beautiful manicure sans polish, this little kit includes a polisher to buff nails to high shine, plus nourishing cuticle oil.

Detox Hair Mask; $30

detox hair mask

Innersense Organic Beauty, Concord

Remove buildup and residue with this clarifying detox mask that contains charcoal, kaolin clay and certified-organic white vinegar to draw microparticles to the surface without removing natural oils.

French Lavender Hand Cream; $9

eo hand cream

EO, San Rafael

A perennial best-seller, local company EO’s hydrating hand cream is enriched with nourishing botanical butters and oils to moisturize and soften dry skin.

California Kissin’ ColorBalm; $21

benefit peach pink balm

Benefit Cosmetics, San Francisco

Available in 16 vivid shades, this tinted lip balm provides up to eight hours of wear while moisturizing and smoothing lips with wild mango butter and hyaluronic acid.

Stem Cellular Anti-Wrinkle Retinol Overnight Serum; $72

juice beauty anti wrinkle retinol

Juice Beauty, Petaluma

Boasting a powerful evening primrose-encapsulated retinol + bio-retinol formula, this serum combats the appearance of fine lines and wrinkles while you sleep. 

Bkind Sensitive Skin Algae Peel-Off Mask; $27

papaia peel off mask

Papaia, San Rafael

Calm, soothe and moisturize sensitive skin with this peel-off face mask containing natural ingredients including algae, hibiscus and pink clay.


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Lotus AbramsLotus Abrams has covered everything from beauty to business to tech in her editorial career, but it might be writing about her native Bay Area that inspires her most. She lives with her husband and two daughters in the San Francisco Peninsula, where they enjoy spending time outdoors at the area’s many open spaces protected and preserved by her favorite local nonprofit, the Peninsula Open Space Trust.