TRI, Bob Weir's recording studio with live-stream capabilities has a new Identity — thanks to his friends at Swirl Integrated Marketing.
Swirl designed the identity pro bono and will pay tribute by officially donating the work today, August 3, 2012, as part of TRI's MOVE ME BRIGHTLY: Celebrating Jerry Garcia's 70th Birthday musical celebration with guests Weir, Mike Gordon, Jonathan Wilson, Neal Casal, Cass McCombs, Joe Russo and more.
The show will be produced and directed by TRI's Chief Creative Officer Justin Kreutzmann who has directed numerous projects with the Grateful Dead, The Who and Pete Townshend and most recently a documentary focused on Mike Campbell of Tom Petty and The Heartbreakers. (The show will be live-streamed at TRIStudios.com and on Yahoo! Music at 6:30 p.m. PST.)